What is WhatsApp?
In just 15 years, WhatsApp has grown into one of the most used messaging apps available. With a user base of over two billion, and growing; WhatsApp shows no sign of slowing down.
WhatsApp is a popular messaging application that allows users to send text messages, make voice and video calls, share images, documents, and other media. It was founded in 2009 by Brian Acton and Jan Koum and later acquired by Facebook in 2014.
WhatsApp uses internet connectivity to enable communication between users, making it a cost-effective alternative to traditional SMS (Short Message Service). Users can create groups, share updates, and communicate with individuals or groups of people. It supports various platforms, including iOS, Android, and web browsers.
One notable feature of WhatsApp is end-to-end encryption, which means that messages sent between users are encrypted and can only be decrypted by the recipient, enhancing privacy and security.
WhatsApp has become one of the most widely used messaging apps globally, connecting people across borders and allowing for easy communication through text, voice, and video.
WhatsApp recently released a business version of the app, allowing companies to provide customer services and help to users on a far large scale than previously thought. See https://business.whatsapp.com for details.
SMS NO MORE?
In the UK alone, the number of SMS messages sent has radically dropped from 150 billion in 2011 to around 41 billion in 2021. Many factors influence this but one suspect is the wide use of WhatsApp, much to the annoyance of the mobile companies.
So WhatsApp really is much more than a simple messaging app. Its beauty lies in the fact that it can be used by just two people talking to each other or by thousands of people around the world trying to make everyone’s lives better. Whoever you are, and wherever you are, using WhatsApp can help you connect and become a part of something bigger.
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